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© 2026 Back Tier. Jason Todd Wade, Founder.
Get Free AI Audit →Bespoke GPT models trained on your brand, knowledge base, and operational workflows. Not a generic chatbot. Not a prompt wrapper. A purpose-built AI assistant that knows your business, speaks your language, and operates inside your systems.
We build custom GPTs across six archetypes — each designed for a specific operational function. Most clients deploy two or three working together.
Trained on your brand guidelines, tone of voice, and messaging framework. Writes in your voice, enforces your style, and produces on-brand content at scale — blog posts, social copy, email campaigns, ad creative.
Outcomes
Trained on your internal documentation, SOPs, and institutional knowledge. Answers employee questions, onboards new team members, and surfaces relevant information instantly. The knowledge stays inside your deployment.
Outcomes
Trained on your product, pricing, and objection handling. Qualifies leads, handles objections, books demos, and escalates high-value prospects — operating 24/7 across all channels.
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Built for research-intensive operations. Processes large volumes of documents, extracts key entities and relationships, and generates structured research briefs — at AI speed.
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Trained on your product documentation and support history. Resolves tier-1 tickets autonomously and escalates complex issues to human agents with full context.
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A publicly discoverable AI tool in your category that drives traffic and establishes your organization as the authoritative source. We build it, optimize it for discoverability, and manage its citation profile.
Outcomes
We audit your existing knowledge assets and structure them into a training-ready knowledge base. We identify gaps and resolve conflicts.
We train your GPT on the structured knowledge base, fine-tune its behavior, and test extensively against edge cases and adversarial inputs.
We deploy your GPT to your chosen channels and configure authentication, logging, and analytics for full visibility into usage.
We monitor performance and continuously improve accuracy and usefulness. As your knowledge base evolves, we update the training data.
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We audit your brand's current citation rate across ChatGPT, Perplexity, Gemini, and Claude. You get a prioritized gap analysis and a 90-day implementation roadmap — delivered in 48 hours, no obligation. Most clients start implementation the same week.
We check your brand across 7 AI engines, identify every citation gap, and deliver a prioritized implementation plan. You'll know exactly where you stand and what it costs to fix it.