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Case studies · Agentic AI strategy

Case Studies

Real AI strategy journeys, from the first measurement to what changed, with dates, evidence and what didn't work. We publish a client's story only when they agree to be named and every step can be checked.

Client journeys

Our first client stories are in progress

None are published yet. We don't show anonymous percentages, client counts or before-and-after numbers that you can't check. Each client story will appear here once the client agrees to be named and the work has dated results, and each one will show:

  • 01

    The client's real name, with their written permission

  • 02

    A dated starting measurement, with the questions and AI platforms tested

  • 03

    The work we actually did, with dates

  • 04

    What changed afterward, with dates and evidence

  • 05

    What did not improve

  • 06

    The limits on crediting any change to our work

Internal experiment, not a client result

BackTier on itself

Before asking clients to trust our method, we run it on BackTier and Jason AI Wade first, and publish every dated answer, including the ones where AI gets us wrong.

  1. Sep 6, 2026 · Starting point

    Asked a Gemini model four questions about BackTier. It read "BackTier" as a generic technical term, attached the wrong business to the founder's name, and left BackTier out of the providers it recommended. Evidence →

  2. Oct 4, 2026 · Five-model check

    None of five AI models identified BackTier as a company; three invented confident wrong descriptions. Every answer is saved word for word. Evidence →

  3. Oct 25, 2026 · Work done

    Standardized the founder's name to Jason AI Wade across the site and its structured data, kept older forms only as recorded alternate names, and logged the change publicly. Evidence →

  4. Oct 25, 2026 · Work done

    Built and ran the free Agent Readiness Checker on backtier.com: all 12 checks good, and none of 15 AI crawlers and agents blocked from the homepage. Evidence →

  5. Oct 26, 2026 · Latest measurement

    Asked four AI models eight questions. 0 of 32 answers identified BackTier; in 6 of 8 answers about the founder, the model described the singer Jason Wade of Lifehouse instead. Evidence →

What has not improved yet

  • No model we tested identifies BackTier or Jason AI Wade yet.
  • The founder's name still resolves to a more famous person in most answers.

Limits: These are single answers from models without web search, a few weeks apart. Models change without notice, and nothing here shows that any one change we made caused, or will cause, a different answer.

Start your own journey

Every journey starts with a conversation about your business and a dated measurement of where you stand.

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